I have wanted to dye my hair forever but always thought it would be a hassle to do it. I have red hair, but wanted to see what I would look like with brown hair, so when I saw how simple the new Clairol foam was to use, I knew I had to try it. I chose the #4 brown shade, and it turned out gorgeous, if I do say so myself ;)

Being new to this, I wasn't sure what to expect. Mixing the colour was easy and all you have to do is squeeze the bottle to get the foam out. Get a handful of it and massage it into your hair like shampoo... although I found it was easier to squeeze the foam directly onto my hair then massage it in. The smell was quite strong (I understand thats how all hair dye's are), but if you open a window, its fine. Another plus is that you don't have to use numerous boxes - my friend told me to get 2 boxes because my hair is very thick and just past shoulder-length, but I didn't even use the whole bottle! The coverage that you get from the foam is wonderful. The conditioner that you put on your hair afterwards is fantastic - my hair has NEVER felt so soft or been so shiny!

The only downside to this was that I ended up with quite a bit of dye on my forearms that was difficult to get off.... but that's my own fault for not wiping off my arms after massaging the foam into my hair ;)

The Clairol website had answers to a few of the questions that I had before I used the dye, but there's also a toll free number and a facebook page that they are very quick to comment on when you post :) Their customer support is great, and they also offer a satisfaction guarantee on this product.

I received a coupon from Clairol to try this product for free - and I'll definitely be buying it again!

Clairol's new Color Blend Foam allows you to dye your hair easily with no mess and full coverage. This is an intuitive formula that turns into foam after you mix the two chemical components together. The foam creates 6x the amount of volume of standard liquid hair dye and will be available in 26 shades starting February 2011.
The application is easy - it's like rubbing foam through your hair, and it allows for up to 8 weeks of coverage. It can even battle tough grays.

It took me half the time it takes to dye my hair normally (although that could be because I had shorter hair). For sure I could worry less about the dye dripping everywhere and having to comb the dye through my hair evenly. The foam fills in all crevices so you can rest assured that you've covered everything you need. It was fun, easy, and my hair was nice and soft afterwards!

I will definitely recommend this to my mother who is always having trouble getting the grays on the back of her head!

PS. for long haired people, you will only need 1 box or 2 boxes at the most to cover everything!