Strange experience

I really didn’t like this one. My immediate experience was bad. I opened the toothpaste and immediately a whole bunch of whitish watery stuff just started dripping out. Like a ton. Eventually it got to the ‘harder’ toothpaste, but it made me really concerned that it was ‘off’ in some way. Then when I brushed my teeth with the initial part, it left my mouth with a really horrible feeling afterwards. Like my teeth were coated with a thick dry slime. My tongue also sloughed off the next day on the top layer. I was really worried that it was concentrated somehow or the chemicals had separated and caused me danger.

That was enough for me. The rest of my household continued to use it and they thought it was ok. I didn’t like the vanilla ‘ice-cream’ kind of taste, though again others didn’t mind that much. It had a minor difference on tooth whiteness in one week.

However, my initial experience was so bad, I really can’t recommend it.

Not ideal for people with sensitivity

Myself and my friends included have often complained of sensitivity pain after prolonged use of this toothpaste. I do not recommend using it if you have any sort of enamel wear on your teeth.

Did not like the product

I do not agree with the selling statement of High performance formula whitens teeth, fights cavities, helps prevent tartar, freshens breath, and strengthens enamel.The tooth paste did not do any of the above. Sorry Colgate i will have to stick to my usual Crest whitening

I thought this would be really good

I do buy from the Colgate range as they do make very effective tooth cleaning products, but this is the only one I was disappointed in and here's why.

When you apply it to your toothbrush (electric or manual) it foams up blue - and that's about all. I used this product for a while and never noticed a difference in my teeth whitening, which amazed me as I've seen all the adverts on TV that say otherwise.

I really hoped this would be different, but now I will stick with the three toothpastes I already use; Colgate Cavity Protection, Colgate Max Fresh with Mini Breath Strips and Colgate Max White with Mini BrightStrips.

I actually really disliked this toothpaste. All I tasted was peroxide to the point of it making me gag. I thought it was just in my head but after a few uses it just got more obvious and nasty. Never noticed my teeth any whiter and just wasn't worth it. I don't recommend it and would never buy it again.

I wouldn't tell people not to buy this product, but I also wouldn't recommend it. I didn't find it made my teeth any whiter than when I started out. I also found it had a weird aftertaste, but maybe that's just something I noticed.. I haven't bought it since and i likely won't buy it again.

I liked using this product as just a regular toothpaste, but it did not whiten my teeth at all (and I don't smoke, and hardly drink tea/coffee/wine). It has a good flavour and leaves my mouth feeling super clean, but with no whitening effect, I probably won't buy this again.

My teeth were yellow and I didn't think it would become white. But took so many applications and I used the strip as well. Not sure if it is safe in the long run.

I can't say if it's a good product of not about effectiveness: bought a tube for trying it, it opened by himself in the cabinet and destroy the part of the shelves the tube was one. Not impress at all by the quality of the material at all!!

Do not like this tooth paste at all... It doesn't foam at the mouth like I like my toothpaste to do. It feels like I'm just smearing something around my mouth and it doesn't "whiten" my teeth any.