This is my favourite toothpaste. The gel kind is the best.

this is my favourite toothpaste. It cleans my teeth and my mouth feels super fresh

Colgate is a good toothpaste. I did not feel as great as when I use my normal toothpaste, but that is just me. My husband likes Colgate and it does not matter which toothpaste he uses.

We have used this on occasiions and can say that its not bad...

My family does enjoy the flavour of this toothpaste and i do find it to be long lasting. The whitening effect I haven't really noticed.

This is the only toothpaste I buy. The taste and effectiveness are awesome!

great for everyday, dose not do anything special but maintains great healthy teeth!

This is a great every day toothpaste. At times the versions that have baking soda can be too abrasive on your teeth and gums but this one is definitely a stand by. It's not the best at whitening for that same reason but is great for cavity protection or if you need a break from your whitening regime.

I use the Colgate Total Toothpaste everyday, I've seen good results to my teeth after using it. They are whiter than before. It took me a long time to obtain that shiny and white looking teeth. Since I was a kid, Colgate has been my #1 toothpaste and it hasn't changed.

i tried crest pro healt and went back to my good old Colgate total ! the best by far .