My preference is becel because I find it has more of an authentic butter taste but I do purchase Imperial quite often because it's always on sale for a great price ! Good for cooking, baking and a spread.

It's very good for health/heart wise. But it is not very good at all for baking. I made a uncooked fudge that always works for me and it would not with this margarine at all. The fudge did not set what so ever. It was more of a fudge icing rather than fudge; and it sweat out the butterafter trying to set. Not a good time.

I like the taste, I like the texture, its soft and easy to scoop out. I like the price too. very reasonable. I use it for cooking as well as a spread.

Nice to have an option to get a small or large tub. This also comes Non Hydrogenated. This margarine has a great texture/thickness and even comes out of the fridge nice and soft & ready to use! Tastes great!

My family buys this margarine often ... Especially when it is on sale for $1 we stock up
Taste is great, quality is great too.
I don't use it for myself at the moment but my whole family does and they all enjoy it!!

I use this margarine for literally everything. From baking, cooking, frying or just to put on as a spread. The consistency is great even coming directly out of the fridge.

It's not my favorite but I get it when its on sale. It doesn't have much flavor so its good for baking.

Nice margarine, it's nothing amazing so I only buy when it goes on sale.

This is good for cooking and baking. it is also great for toast and flavour is very good.

This margarine has such a great flavour that tastes very close to butter! It's so good to have on toast or to make with grilled cheese.