Formula: Being highly pigmented --you need just the barest amount at a time-- so if you need to build up coverage I suggest you work really fast because it drys down matte to a powder-like finish rather quickly even though it seems like a better formula allowing for a smoother application. It provides light to medium coverage and feels lightweight on the skin while giving you decent all day long wear. However be warned this is best suited for very oily skin types as something in the formula is meant to keep oiliness at bay. I don't really consider myself as having dry skin -- it's more like normal/slightly dry in the winter and oilier in the summer --so while this this foundation absorbs rapidly I was able to counteract the issue with a really good serum booster and a moisturizing primer before application. KVD makes a primer elixir that is meant to work with this make-up. I have yet to try it but I'm mentioning it here for those who wish to use the two products in conjunction. It's also very tricky to apply -- you need the right brush and after several attempts -- I found that a firmly packed round airbrush foundation brush works best and it's better applied by blending the product in circular motions. Trying to stipple the foundation with a flat head foundation brush just increased the pasty look of the formula. Another great application technique is by using the Beauty Blender sponge -- keeping in mind to pat the make-up quickly with the sponge. I would refrain from trying to use this on skin with dry patches as it looks best on days when your not experiencing any issues. Shade: Light 42 is a perfect match for fair skin --with no red/beige/dirty yellow pigments-- it's slightly neutral even though the description says pink undertones. While the formula feels like an improvement in my opinion --it could use a little more moisture-- but with patience and practice you can get away with the minor flaws here. Who else has been waiting for this foundation to go back in stock? Stay Beautiful! XOXO

This foundation is very high coverage, I don't need to use a concealer with it. However, they discontinued the lightest shade - which was the best match for my fair skin. The next lightest shade matches when I put it on but it oxidizes quickly and by the end of the day I'm a fabulous shade of orange. I usually mix it with a lighter foundation so I can get a better match

This foundation covers great. Does not settle in pores. I mix with a little tinted foundation if I want it sheared out a bit. Does not get greasy. This is my go to foundation. Love it

I didn't think I would like this because everyone says it's so thick, but applied with a beauty blender (as I apply most of my foundations) this looks like skin while covering all your imperfections.

I recommend getting a sample at sephora, they are awesome for that, and if you like it, get the full size since it is on the pricey side.

It's definitely one of my new favourites.

Love this product but the color that it goes on is very pink. I like once it drys but at first was frustrating trying to work with. The cute design and easy pump makes it worth it. It also lasts all day.

This is a VERY full coverage foundation. It does a good job at covering pretty much anything, but is fairly difficult to apply. It sets very quickly and can look somewhat cakey - I recommend using a damp Beauty Blender-type sponge.

Comes in 17 shades. Great coverage, especially if you have freckles or tattoos that you would like to cover up. Another nice thing about this foundation is that it does not transfer onto your clothing. This foundation is not only for your face, but for your legs that have bruises or varicose veins that you would like to cover up in the summer. Can be purchased at Sephora. Oh, it also lasts all day, is fragrance and oil free, with a matte finish. My number is 49 which is about a medium shade.

AMAZING! You need very little of this foundation! I simply LOVE it! I will not use any other foundation! Kat Von D Lock It Tattoo Foundation is my go to foundation from the moment we met!