Because I am dieting, I am trying to find alternate to the snacks that I used to love, but are not good for me, such as potato chips. I find that ALL of the Baked Lays are soooo good! My favorite are the Baked Cheetos, they have half the fat of the real thing, and still taste great! I also love the Cheddar and Sour Cream, and Sour Cream and Onion Ruffles. But my real go to is the plain baked chips, followed by the barbecue kind. The plain have 70% less fat, but are still crunchy and salty and good. They dont taste exactly like a full fat chip, but they will do great for a craving!