I use this product on my kinky curly hair has a deep treatment. I apply heat which activate this product making it work 10x better on my hair type. It left my curls feeling very soft and the smell is not too strong to the point that you can't stand it. It has a lot off natural ingredients and its mad in Canada. Theirs only two negatives first they discontinued this line which really suck but i did stack up before they discontinued the line. Second the container only hold 4 oz and I have a lot of hair so one tube only give me 1-2 treatment.