Good

Slow whitening, but it is a good natural whitening product. I find Tom’s does a good job with the taste of their natural toothpaste overall and this isn’t an exception. I find it to be more of a vanilla/ice cream type flavour as opposed to minty. I definitely prefer a minty flavour, but if you prefer a more vanilla type flavour, this would be good for you.

In terms of texture, it’s a bit more grainy than Botanically White, but still good compared to others I’ve tried. It also has a bit more of the dreaded ‘baking soda’ taste. Overall, I prefer Botanically White in terms of flavour, but this has fluoride, which is a plus for me.