I have used both the Colgate optic white--express white; and the optic white toothpaste with built in whitening pen. I used as instructed and have noticed no difference at all. My advice would be-- not to waste your money on either of these products ($6.00 for express and $19.00 for pen and toothpaste) You will just be paying for overpriced toothpaste. If you want your teeth whitened go to the dentist and have it done professionally, which is what I should have done, but I was taken in by the ad campaigns!!!! The supermarket products simply don't work! I cannot believe the feedback claiming to have whitened teeth, as it made not one bit of difference to my teeth. Perhaps the product only works on some people's teeth and if this is the case, then Colgate should make this fact clear in their advertising and promotion and on the packaging, otherwise it is almost 'bait advertising' where the product may work on one person out of every 100 users. Not good enough Colgate.
I have a weird obsession with my teeth and don't like to use white strips regularly - so this toothpaste is great to make sure my teeth stay white. I always get compliments on my teeth!
I like how my breathe feels fresh after using this product
I like how my teeth are much brighter and whiter after a few days of use as I am avid coffee/tea drink
Priced very well usually buy it at walmart or Shoppers drug mart
This toothpaste does work if you brush about 3 times daily for about a month. You will see a difference. I use this sometimes as an upkeep between whitening strips. It really helps to prolong the whiteness. I like the flavor and I love the paste. I cannot stand gel toothpaste.this toothpaste lathers up nicely and leaves my teeth feeling really clean and smooth. I would recommend this to anyone who needs a little boost in their whitening regimen. It's pretty good.
My go to for whitening tooth pastes. I like that there is an ok flavour and that I do notice a difference in the whiteness of my teeth. Sometimes I'll go with a different brand but always end up back with this brand.
This toothpaste is pretty decent, I don't fin that it has really whitened my teeth. The flavour is one of the better ones for whitening toothpastes. It is a good everyday toothpaste.
Other competitors that uses baking soda did not work for me, but Optic White did. I love how it's a paste and not a gel, and also it didn't had any "numbing" effect on my teeth....not that I have tooth sensitivities but whitening toothpastes do tend to be harsh. This one was gentle on my teeth and worked well.
Love this because it whitens my teeth, but unlike some of its competitors, it doesn't use microbeads, which are super harmful to the environment.
My teeth started getting whiter within 5 days of starting this product.
Je ne recommence pas vraiment ce produit. Il a un goût assez étrange et il rend la bouche pateuse. Il ne blanchit pas les dents, ne serait-ce qu'un mini peu.
This is the toothpaste we are currently using and I am not impressed with it. It tastes weird; not bad just weird, and I haven't noticed any more whiteness to my teeth since I started using it. My hubby said the same thing and told me to buy something different for our next tube.
These reviews are the subjective opinions of ChickAdvisor members and not of ChickAdvisor Inc.