I love this shampoo, lovely lather when applied to hair, leaves hair feeling luxurious and colour lasts longer. What a great product, I use it along with the matching conditioner. It's a winner!

Nice consistency and lathers well. Hair feels squeaky clean after use and remains so for 48 hours. Brings out colour of highlights and leaves hair looking fresh, revitalised. Great promotions on this product make it excellent value for money.

Love all the Advance Techniques Shampoo and Conditioners!

This shampoo is amazing, and great price too! I highly recommend!!

I actually can say finally a shampoo that helps lock in color! It does not weigh down my hair and because I change my hair color so much I need the extra protection. The price is amazing and it doesnot leave your hair feeling weighed down and oily, Avon great job!

I bought this shampoo for $1.99 on sale, but the price usually ranges from $2.99 - $4.99, but I think it's worth it at any price.
The shampoo lathers so well and smells great (without smelling too strong).
My hair feels clean and un-damaged, I didn't have to use any other product after showering!