I love how briskly minty my mouth feels after I brush with this toothpaste. It foams up nicely when brushing unlike some other toothpastes so it feels like it is getting in between all of your teeth and gums. My teeth feel clean and whiter using it.

This toothpaste brand makes my teeth look and feel good. I have noticed that this toothpaste works better than other brands. It also leaves a very refreshing taste in my mouth.

Clean teeth really well, leaving them looking whiter then most tooth past do. I was impressed with the results of this tooth paste .

With all the whitening kits on the market,without a doubt,this is the best whitening toothpaste I have ever used!! With twice a day brushing,you will see results in 2-3 days.Amazing product!

I'm a smoker and a coffee drinker, and my teeth were very yellowish. I have tried my different products to try and whiten them. Nothing really worked, well at all. I seen an advertisement for Colgate optic white tooth paste. After only two days of use, I could see a difference in the color of my teeth. This is an amazing product. I would recommend it for any one who wants beautiful white teeth again.

I love it !! I only use this toothpaste since it came out. it leaves a fresh breath long enough. I recommend without hesitation.

Colgate Optic White Toothpaste is the brand of toothpaste I buy all the time. It really works removing stains from coffee, wine and especially if your a smoker. It also goes on sale quite often so it is very affordable then I stock up. I highly recommend this Colgate's Optic White Toothpaste.

This is very good. it leaves my mouth feeling clean and fresh. don't know about the whitening but it's a great tooth paste.

It really works!!! Since I've been doing the whole process of using toothpaste, flossing and using mouthwash, my teeth look whiter. I'm sure is the toothpaste. My test are white by themselves, I'm guessing the way I was brought up and the food I was eating as a child, but now they are whiter...love it!!!

all I can say is it defiantly whitened my teeth after the first use. it is my regular brand!