I would not recommend for people with sensitive teeth.

I have never suffered with tooth problems up until around 3 months ago when I purchased this on offer I was dealing with excruciating tooth ache but never put it down to this paste. I then changed toothpaste never dealt with pain then 3 weeks ago silly me purchased this item again well 3 weeks I have been suffering with tooth ache to the point I am now of the dentist. I would definitely not recomend at all. To me this is damaging peoples teeth.