I bought this on a whim when I was ordering some of their skincare products and now it's the only eyeshadow I use. I wasn't expecting it to work as well as it does because it's natural. The quality is comparable to high end eyeshadow and lasts all day. No creasing, blends perfectly. It even comes with its own brush that is also very nice quality. I love everything about this. I bought it at Well.ca and will continue to buy. Sadly this is limited edition. I hope they will keep it!!