I've tried many different facial cleansers, and have found this one works very well. It is pricy, and will make it difficult for some to purchase, as they might feel they can't afford it. The old saying, you get what you pay for, comes true here. I love that it doesn't leave my face feeling dry - like I need to have a crack filler to come and fill in ALL the lines - it also doesn't leave you feeling oily and greasy. It's a wonderful balance of feeling clean, refreshed, and moisturized. The smell is pleasant - agai berry - and I use it twice a day, morning and night. With getting older, I want to make sure that I try to provide my skin with good products, and I would recommend this as a good product!