Yes, I would have to agree that the Life Brands are less expensive for the same name brand products at Shoppers Drug Mart. I am just starting to try their makeup. Not sure about that yet. Have been using over the counter medication and vitamins and feel they are just as good as the name brands or better. Nice thing about their Life brands is that you get shoppers points. Oh yeah for prices.

Great quality products at great prices - every bit as good as brand name products for those on a budget.

I love the new Life brand products because they are realistically priced. If you know shoppers drugmart you know that things that get a little pricey...if you want to save some cash and earn points buy life brand products they are cheaper and just as good as name brand.