I wasn't a big fan of this product. It didn't do amazing things to my eyelashes. It was about $15-$18 at Shoppers, but luckily I got it on clearance for like $3! That was a win. I would not buy it at full price though.

This was ok I would buy it again if it was on sale but I'm am not crazy about this product.

At first use appeared to be great mascara. Loved the length and volumn I got. BUT then it started to flake. I was away from home and it got in my eyes and made them itch.. I cleaned it off as soon as I got home. Used a few days later and same thing happened. Tossed it!

I used this because the commercial says it doesn't clump, but it does and I don't like the way it makes your eyelashes look like. I like a natural beauty look not the goth look. I won't buy it again.

It his mascara would smudge on my lower lashes after a few hours. I used it for about a week and then went back to my old mascara.

This isn't as awesome as it sounds. Mind you, it is good and it does work. I just don't like how clumpy it gets.

Love this mascara. Got it when they were sold out of my regular brand. I use another brand that is less expensive and it just as good.. Don't think i would buy it again

This wasn't the best mascara for me only because of the massive fall out i would get. It was very clumpy and the black flakes would land all over my face , and it would do it for hours. I would always have to use a mirror during the day to see and wipe the flakes off which is very annoying! I just didn't like it and didn't know what the hype is about!

I used to use this mascara, and I really loved it at first. It really did wonders for my eyelashes and made them look fantastic and think. After a while the mascara tends to get really flaky and it will show up on the my cheeks. AND that is not cute!

I kept seeing the commercial for this mascara so I decided to try it after I ran out of my old standby (CoverGirl Lash Blast). The tube is kind of cheap looking - like dollar store gold foil. I LOVE the brush on this mascara. The built in wiper system is genius - all mascaras should have this - no more wiping your brush all the way around the top rim of your mascara tube and making a huge mess - or blotting against a paper towel and wasting half of the product. The end of the brush does still get excess mascara on it because it gets thinner at the end and the wiper doesn't catch it, but still does what it says it will do.

The mascara formula,however, I did not care for. It is too liquidy and I can't be bothered waiting for my mascara to "dry" before I can blink or apply other makeup. It does not flake at all (which I can't say for my usual everyday mascara) which is good but overall I would not switch to this mascara.

It does separate lashes like an average mascara - nothing to write home about - I found that it appears to lengthen more than volumize.