This is my go-to mascara when I don't feel like wearing much makeup. It offers a much more natural look, and I like that. It gives my lashes a little boost and I like how soft they feel.

This is my absolute favourite mascara for natural days. It coats the lashes beautifully and never looks over the top. Gives good volume and my lashes never feel heavy or brittle. Also, it holds the curl! Make sure you set your undereye concealer though, else you may start looking racoon-y at the end of the day.

So sad that they don't sell this in Canada. I can only get it when I go cross-border shopping.

I love this mascara. I feel like I am not wearing mascara, my lashes are soft. You can see the lash definition but it is not obvious that you are wearing mascara, your lashes just magically seem to be longer.

This mascara is great for those who want a natural look. It's good for enhancing what you already have. Definately not for those looking for something dramatic.

This is a good everyday mascara that will add definition to your eyes however I find that this tends to smudge after a few hours.

This is a really good deal because I find this mascara comparable to Estee Lauder's more than mascara but at only a fraction of the price.

Probably will not repurchase because I really don't like the smudging but overall this is a good mascara.

This is a great mascara! I have short lashes with blond tips and this makes my lashes look long without looking all stuck together and goopy! The product is gentle and does not flake off like alot of other, nor do I get very many clumps. I would recommend this mascara to anyone who is looking for an enhanced natural look, great for everyday.

It is a good product for the money. The brush is pretty nice, it doesn't clump and gives a soft feathery look to lashes. It is probably one of the best Maybelline mascaras, very low key, good cheap mascara for a day to day use.

i found that this mascara does as it says. my lashes weren't stiff and hard and they kept the curl in place. its great for everyday wear.

This mascara gave me no length, whatsoever. I know it's not for length, but I was thinking "Hm, maybe it will give just a little?", but nope. But whatever, it's not for length so I'm not going to hate it for that. For volume, it's great. It really does make it full and soft looking, which is what I love. My Lash Blast, which I'm in love with, does make my eyelashes look dry, which annoys me to no end. I just wished it lengthened, but that's it. =]

This is a good mascara for everyday wear.
nothing glamorous but it does its job by giving a full lash

I dont like how it takes a long time to dry though,
so you'll have to be careful not to touch your eyes or blink too hard while its drying or the mascara will smudge

overfull, i'm pretty satisfied with this mascara!

I'll let you all in on a little secret. A few months ago my eyelashes started falling out. Turns out it was due to my daily use of waterproof mascara. It was traumatic and horrifying. So after going a month mascara-free i decided to go shopping for something i could use on my brittle dry lashes; something that wouldn't cause even more to fall out. After telling my sob story to the cosmetic department at Shoppers Drug Mart they recommended that i try Maybelline Full n' Soft. I was skeptical. I guess i'm a bit of an elitest when it comes to makeup. I assume that if it doesn't cost a fortune that its not any good. Well... this stuff was great! My lashes are soft and noticeable again. It wont give your lashes a 'wow' dramatic effect but it does the job AND keeps them healthy (which is my priority right now). Give it a try.. for the price tag you wont be dissapointed.