Love a good product with less ingredients!

I tried this new toothpaste and I'm happy that it has less ingredients and feels clean in the mouth. I wish it was in a more sustainable packaging, but it's my only comment.

Good floride free option

This is definitely a good choice for all the floride free consumers it cleans well and has a nice light flavor for all that don't like heavy strong minty taste toothpaste this is definitely a good pick for ypu

Its alright

Tried this for a couple weeks, used to a peroxide toothpaste which I in the end prefer , it’s not a bad toothpaste and the taste is much better than expected but not very good at whitening

Awesome

I tried this product and i thought it worked pretty good on my teeth. There isn't a strong burning sensation in my mouth like some tooth pastes cause.

I hate mint

I absolutely hate the taste of mint, so I do not use mint flavoured toothpaste I use alternative toothpaste, so I will not be using this and I gave it away to a friend that likes mint.

Good product

I liked this product. It's efficient and has a good test. I don't know for the long term but for the time I used it, it's a good product. I also love the clean ingredients

We like the Brand

My husband trusted this product as he used teeth whitening products. he normally uses Hello but the activated charcoal one. He does seem to prefer the Charcoal one, but will still use this one until complete.

Pretty good

I’ve tried many toothpastes and this one compares nicely with a lot of the whitening toothpastes I’ve used. The scent and taste is minty fresh and it definitely whitens like it’s said to. Enjoyed trying this toothpaste out and would recommend it

Tastes Great But Very Mild

I received this toothpaste free in exchange for my honest review. It's vegan, cruelty-free, and natural, with tea tree and coconut oils and zero fluoride. These are the positives. It definitely left my teeth feeling clean and my breath fresh, but it almost seemed dialed down because it doesn't leave you with the big minty finish. It might just be that we are so used to equating clean with that strong, tingly minty after effect of toothpaste, that it seems odd since you don't get here. At the same time, if you hate how strong most toothpastes seem, and don't like that minty burn, this might be perfect for you. It could also be an ideal toothpaste for younger ones moving away from children's toothpaste but not ready for a strong minty blast.

Good Toothpaste

I liked the flavour of this toothpaste (not overwhelming), but I do not find that it was anything special. It does clean well, and tastes good. However, it is more expensive in comparison to other regular toothpastes. But, I enjoy that it is easily accessible in stores and that there are more brands focusing on natural alternatives.