Premium Product

I have used this product exclusively for a long time. The colours available are great for different occasions. I use the black for evening and the blue or brown for daytime. Comes off easily with soap and water. Contact lens wear approved too!

Great Product.

I have used this mascara for years. If you do two applications you can achieve luscious eyelashes. It is very easy to apply, and easy to take off with some soap and water. I find it does not clump and it doesn't look like you have spider legs, and the price is great.

Every girl needs this!

This mascara is great. The brush separates your lashes very well, and it does not clump. Very small and compact so it will fit in your purse, easily removed.

past favorite

Used this brand for years, it was my favorite.
small and compact for easy makeup travel kit.
Easy to apply to lashes
and easy to remove with soap and warm water.

Great mascara

This was my go to mascara for years, it does a really good job adding volume to my eyelashes, since my natural eyelashes are kind thin. I would buy this mascara again.

This is one of my favourite go to mascaras!

Very cheap and is an amazing formula! My lashes never stay curled with some mascaras but this one does a great job! I have some mascaras from sephora and i still love this one just as much!

Cost effective

Good product for its price point. If you don’t shake well before use there is a lot of clumping. I personally love midnight black- maybelline gives you that! Brush works good to reach all your eye lashes with minimal clumping together. Easy to use, very much waterproof!

Best Value Mascara

Price point is great for all ages. Goes on smooth and makes lashes look great. Doesnt get clumpy and not too thick. Would definitely purchase again. My daughter use it too.

Déçue

Je suis déçue de l'efficacité de ce mascara. Il n'allonge pas beaucoup les cils mais il les sépare bien par contre. De plus, après quelques heures, il marque mes paupières. Heureusement il s'enlève bien et son coût est très abordable.

Use It All The Time

I love this product because it does the job and it is not expensive like other mascaras. The price is the primary reason why I purchase it. I like the simple brush for application and its simple effectiveness. However, it doesn't always evenly distribute on the lashes.