Love this shampoo!! I have extremely coarse, wavy hair and this is the only shampoo to tame my hair! The price is steep up front but it lasts a long time which is why I rated it so high on value. I'm so glad my stylist got me to try this product!

Quite expensive, but makes my especially straight hair feel soft and fantastic, a little goes a long way

Love the straight shampoo. 'My hair is typically a mix of half wavy and straight and this shampoo brings it home making my hair sleeker straighter and more manageable. I also find that I do not need to use as much as a typical drugstore brand. Love!

I love this stuff. It's expensive but great quality. It makes my hair super soft, clean and it smells great. I have tried so many shampoos and conditioners lately and this is the cleanest, softest my hair has felt in a while. In terms of straightness, I already have straight hair but there are less flyaways and less frizz. Not a significant amount though. But I don't think there is any shampoo that can really fix that. That is something that is done through blow drying and styling products. I use this with the conditioner, which I also love. This is expensive but you don't need to use very much, even for long thick hair. Love it!