Used to LOVE it

I have been a loyal fan for years but the experience I just had was regrettable as the taste and quality has deteriorated. I noticed that it looked different - not terrible but different. It also did not cook the same but the most disappointing was the taste. In fact so bad that I threw the rest of the package out but not because I thought it had gone bad. The taste was very gamey and thoroughly unpleasant. I am not willing to spend any more money just to see if the next package would be different. So it is so long to Butterball Turkey Bacon for me.