It's a clear lipstick sealer that is applied with a brush similar to the ones in a nailpolish bottle. It even has a slight nail polish scent which might be off putting to some. Very little of the product is needed to do the job so the bottle lasts forever.

I apply my lipstick as usual, blot it off a bit and then apply lipcote over top. I keep my mouth open untill it dries and then my lipstick is completely sealed. It doesn't burn or tingle when you apply it but it does make your lipstick appear more matte.

I love this product. It's inexpensive, there's zero transfer and it kept my lipstick on for five hours even through eatting and drinking. The only thing that I don't like is when I wanted to reapply my lipstick again I need to completely wipe my lips or exfoliate because if I didn't I noticed the product would pill.

My lips didn't dry out while using this product but I don't wear lipstick on a daily basis. I also wear lots of balms to keep my lips hydrated, well protected and healthy. This is a British product that I ordered from Amazon that I would definitely recommend for those on a budget.