I first started using Method products oh, about 4 years ago? I can't remember, but I do recall it wasn't as popular as it is now. Back then it was just hand soaps I mainly saw and a few other cleaning products. I love laundry products and love the laundry process although I can be lazy at times or tired because I have a very busy schedule working in theater. I love this detergent because it's quick and efficient - just a few squirts and I'm ready to go! I was hesitant at first because I wasn't sure how well it would clean but it's been doing a very good job. I've been using this product for a few years now. I like the scent - not strong at all but it does smell nice enough. I haven't tried the other scents yet, but do plan to once my next bottle runs out.