This organic Simple Truth Coffee from Kroger is Amazing! It is a really dark colored coffee, the taste and aroma is delicious. I love the fact that it's organic and doesn't have all the harmful chemicals that normal coffee has! As the mother of a toddler I drink A LOT of coffee and the others would make me dizzy all the time and it started to get so bad the back of my neck and head would start to tingle, I felt HORRIBLE but once I switched to organic coffee all of that went away :) It comes in both whole bean and ground varieties as well.
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